Bryan Bigham

TM

Idaho Digital Drivers License

2024
A mockup for an iPhone placed on a table for a digital drivers liscense mobile app

As digital IDs become more common, how can we design one that feels truly native to mobile? This concept transforms Idaho’s ID into a seamless, secure, and intuitive experience—built for clarity, functionality, and a stronger connection to state identity.

As digital IDs become more common, how can we design one that feels truly native to mobile? This concept transforms Idaho’s ID into a seamless, secure, and intuitive experience—built for clarity, functionality, and a stronger connection to state identity.

Client:

Idaho Government

Client:

Idaho Government

My Role:

Product Designer

My Role:

Product Designer

Year:

2023

Year:

2023

Service Provided:

App Design, Brand Identity, Figma

Service Provided:

App Design, Brand Identity, Figma

Check out the prototype

Check out the prototype

Check out the prototype

Check out the prototype

Check out the prototype

Check out the prototype

A screenshot for two app screens

The Problem


Traditional driver’s licenses weren’t designed for the digital world. While digital IDs are emerging, many simply replicate physical cards without considering the unique advantages of mobile devices. This results in clunky interfaces, security concerns, and missed opportunities for better user experiences. How can Idaho’s digital driver’s license be more intuitive, secure, and functional while maintaining a strong connection to state identity?

Process


1. Research & Competitive Analysis
I began by exploring digital driver’s licenses like Apple Wallet and Delaware’s implementation, as well as physical licenses to understand layout, information hierarchy, and state branding. Initially, I chose Alaska, analyzing its symbology and how it could translate into a digital format.

2. Wireframing & Early Prototyping
I created wireframes to map out key interactions and layouts but quickly moved into high-fidelity prototypes. This early experimentation helped shape the structure, though my progress slowed as I reconsidered my approach.

3. Pivot & Final Execution
With fresh perspective and a tighter timeline, I shifted to Idaho, designing a unique state-branded logo and refining the UI in just three days. I rapidly iterated on layout, interactions, and functionality, ensuring the final prototype was visually cohesive, intuitive, and functional.

This experience reinforced the importance of adaptability and rapid iteration—balancing thoughtful design with efficient decision-making under pressure.

Reflection


This project challenged me to make decisive design choices under pressure, resulting in a clear, intuitive digital driver’s license for Idaho. Despite the time constraints, I successfully integrated state branding, strong typography, and a structured layout to enhance usability.

Outcome


This project challenged me to make decisive design choices under pressure, resulting in a clear, intuitive digital driver’s license for Idaho. Despite the time constraints, I successfully integrated state branding, strong typography, and a structured layout to enhance usability.

Key Successes:

  • Clean and functional UI with clear hierarchy and spacing

  • Strong branding foundation with a custom logo and state-inspired design

  • Thoughtful information layout for easy readability and navigation

Future Improvements:

  • Add more Idaho-specific iconography to enhance personality

  • Expand to other identification cards for scalability

  • Develop onboarding and verification interactions for a seamless experience

This project reinforced the importance of trusting my instincts, balancing branding with usability, and refining designs efficiently under tight deadlines.